Business and Finance

Firm launches mobile app to assist farmers

Firm launches mobile app to assist farmers

Hybrid seed manufacturer, Seed-Co Malawi Limited has introduced a mobile Android app to guide farmers on good agricultural practices.

Seed Co Managing Director Boyd Luwe said the app has been designed to provide real-time assistance in seed treatment and planting techniques to address the challenges faced by farmers.

“We believe that by equipping farmers with the right tools and knowledge, we can significantly improve crop yields and achieve food security in Malawi,” he said.

Speaking during the company’s 2024 Distributor Conference in Blantyre on Friday, Luwe emphasised the company’s commitment to advancing agricultural productivity and helping farmers achieve food security through innovation.

“The Seedney app is a game-changer for our farmers, as it provides them with on-the-go access to essential information that can help them make informed decisions throughout the planting season. By leveraging technology, we are bridging the knowledge gap and empowering our farmers to achieve better results,” he said.

The event, which gathered distributors and transporters from the Eastern and Southern region, provided a platform to discuss the strengths and challenges of previous planting seasons and assess the reception of new products.

Luwe advised its distributors to follow set storage guidelines to prevent poor seed germination and growth.

He also called on farmers to adhere to stipulated guidelines when planting seeds to achieve maximum yield and ensure food security for the country.

He specifically cautioned against some common bad agricultural practices that can significantly disrupt the growth process of the seeds.

“Soaking maize seeds overnight before planting in the fields is detrimental as it disturbs the natural growth cycle of the seeds, leading to poor germination and, ultimately, lower yields,” he said.

Luwe also addressed specific issues faced by some farmers, particularly in the eastern region, where there have been reports about the SC403 (Kanyani) hybrid variety reporting poor performance last growing season.

“The challenges highlight the need for proper seed treatment. By following the stipulated instructions, farmers can avoid such issues and ensure better germination rates,” he said.

He added that the company continues to invest in research and development to produce high-quality seeds that are resilient to local climatic conditions and pests.

The annual distributor conference served as a platform for the company to engage with its partners, share the latest developments, and gather feedback to improve its products and services.

Ashraf Saidi, Managing Director of Blue and Gold Agro Shops in Dedza, commended Seed Co for organizing the conference. He praised the introduction of the ‘Seedney’ app.

“The app is a game-changer. It provides us with easy access to crucial information and practical advice, which will enhance productivity and contribute to greater food security in the country,” Saidi said.

He added that the app would be particularly helpful to farmers who do not have easy access to extension services, as they will get advice on how to treat seeds and the best planting techniques to use, thereby improving yields.